The scary advertising bogey man is holding your OS hostage, or so you've been led to believe.

Optimists hope that this patent will be used just to prevent other software firms from creating their own ad-supported operating systems. If granted, any company out to make a ad-supported operating system could be stopped by Apple patent-licensing fees. Noble, but if we can’t be bothered with ad-supported television will the market support an ad-based computer. *cough* PeoplePC *cough*

Seeing past the idea of Apple leveraging their iAds platform into Mac O$ XashGrab, there are some real opportunities for Apple to encourage growth. Take a look at the one diagram that the tech blogs aren’t bothering to post:

Advertising Component

The ‘Advertising Component’ sits alongside all of the other OS pieces. Notice, that it’s neither blocking any of the other modules nor are any modules dependent upon the ‘Advertising Component’.  So follow me on this one, ‘Advertising Component’ is a core technology.

Core Ads or Core iAds brought to Mac OS will entice developers to make apps for the desktop just as they did for the iPhone and iPod touch. Shareware won’t have to nag you to pay for the full version, it will just nag you with the well honed ads served up from Apple. The true beauty of this is Apple doesn’t have to put advertising on any of its applications to make money. Third-party application developers hungry for a slice of the ad dollars will use Core iAds and Apple makes money on the back end. You won’t be stopped by an ad going from AddressBook.app to Mail.app, but you may have to view a movie trailer in order to paste a form letter from your third-party clipboard app.

iAds just can’t sit on mobile devices alone. This patent is a peek into how Apple is going to make it part of our desktop computing.

While chatting on the phone about a questionably straight person, Peter used the phrase “the force is strong with this one“.

Due to the call quality, I heard “the purse is strong with this one“, which more or less was appropriate to the situation. So, go forth readers and start saying this behind the back of every fay, mincing, overly-groomed, or overtly macho man.

I'm a TRON

I will be using an android-themed twitter avatar and android phone for as long as it takes for me to get my own iPhone 4.

Comcast Secure Backup & Share

Of course, the marketing team didn’t work with the technical team. When I signed up I was told:

You are using a Mac operating system. Secure Backup & Share does not currently work on this operating system.

At brunch and I notice that this table slowly fills up. A roar of hugs and kisses would welcome the next person to the table.

First, I assumed that this group of folks were just old college friends meeting up downtown, until I heard talk about a Miley Cyrus and Demi Moore comedy script. It became evident that these folks are in the new business of bringing Hollywood to Michigan. A huge tax incentive and the diverse landscapes here make it a good candidate for film and television.

I looked on with admiration and hope that these folks will breathe life into our ailing cities.

As the drinks were served and the folks were clearly eschewed the notion of eating, I overheard “Yeah, I find myself getting things done easier here than in L.A.” My assessment of these folks turned from economic heros to layabouts who just want to cash in on the film industry. I guess I shouldn’t have taken a Pollyanna approach to anyone in the ‘biz’ but I really thought that these folks were bohemian with a mission to get Detroit up and running.

I showed this photo to a dear photography friend and after picking out the good technical aspects of the photo, we got to chatting about the subject matter and how we could easily read this photo as a table of douchebags.

1) Two totally disparate conversations
2) The conversation on the left, all three of them are talking over each other.
3) The conversation on the right, man with hand on chin.
4) *This was brilliantly noted by my friend* Mr. Hand-on-chin is actually Mr. Ponytailed-hand-on-chin.
5) Without going into detail about the restaurant, we are in a place to see and be seen in downtown Detroit. This table was a good vantage point for them to watch anyone in the dining room.